SOIC and Friends are an engaging group of characters whose relatable stories draw kids in to a whole new world beneath the plastic and glass of their household electronics. In this big, tiny world, adorable microchips solve the big problems of their everyday life – just like real kids. Through fun adventures with friends, kids are learning along the way!
From an industry research background in the very specialized area of Electrostatic Discharge Protection development, Jeffrey sometimes has to introduce and teach newly developed scientific principles to other engineers, or manufacturing technicians, or quality managers who are also very advanced in their own different and specialized fields. But whether instructing an advanced engineer with 30 years in the business, or teaching a young child who may be learning the basics for the first time, there is a need to gently bridge gaps in knowledge. SOIC and Friends addresses this intimidation barrier in the teaching of technology by helping kids learn what’s under the hood in their high-tech laptops, tablets and smartphones. By sparking an interest in how things work, we can inspire the next generation of technologists while ensuring an independent and innovative future.
Jeffrey C. Dunnihoo is an electrical engineer with over 30 years of experience in semiconductor and system development. A young computer nerd in the early days of 8-bit home-brew computers and Fortran mainframes, Jeff has been awarded over a dozen patents and co-authored research papers and the “System Level ESD Co-Design” textbook.
Through SOIC & Friends, he hopes to help children discover their own passion for the “nuts and volts” within their toys and tablets – not just play with them – but experience the adventure of what goes on inside.
Jeff is from Texas. He’s a rancher, a classic car nut, writer of software and fiction (never at the same time), builder, sculptor, inventor, and most of all – a husband and dad.
Simona M. Ceccarelli has never donned an ESD suite, but did wear a lab coat for many years. As a professional artist, she now mixes colors instead of chemicals, but her love of science and technology often leads her to projects that stride both art and science.
Simona lives in Switzerland, where she illustrates books and other products for children, raises some of her own, and tries to keep the sense of wonder forever alive.